BESLA YLD Presents The Art of the Sneaker Deal
Date:
Tuesday, October 1, 2024
12pm - 1pm ET / 9am - 10am PT
Location:
Virtual Event
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Description:
SNEAKER LAW is the business and legal bible for the over $80 billion global sneaker market. Sneaker law covers a myriad of issues such as reselling, design, counterfeits, the law of sneakers, licensing, collaborations, manufacturing, etc. This encompasses the areas of intellectual property law, sports law, and labor law.
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For this virtual panel, our expert panelists will discuss the contemporary major legal and business issues impacting the sneaker industry, relevant cases that are influential and have impacted sneaker law and notable sneaker deal collaborations.​
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General Registration Details:
Virtual event free to all.​
Registration closes 9/30 12pm ET/9am PT
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SPEAKERS
Panelist
Kenneth Anand
Co-founder of SNEAKER LAW
Kenneth Anand is an award-winning author, professor, and the co-founder of SNEAKER LAW. He is a creative advisor and business owner. Kenneth regularly advises designers, musicians, founders and other talented individuals to help protect and grow their businesses. Kenneth is also Director of Client Relations at Jayaram Law where he advises brands and creatives on cutting edge legal issues and he regularly consults for startup companies in the streetwear and sneaker space.
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Kenneth was formerly the General Counsel & Head of Business Development at YEEZY Apparel, Kanye West’s sneaker and fashion house. Prior to YEEZY, Kenneth practiced law in NYC for over 15 years, advising companies, executives, and entrepreneurs in employment, intellectual property, and entertainment matters. Kenneth has over 20 years of experience helping creatives and creative businesses at every level, and has made it his life mission to educate and empower creatives who are often marginalized and exploited.
Panelist
Jared Goldstein
Co-founder of SNEAKER LAW
Jared Goldstein is an award-winning author, professor, and the co-founder of SNEAKER LAW. Goldstein teaches and regularly lectures at universities, law schools, design schools, and various organizations about the sneaker business.
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Goldstein has represented various clients in the sneaker, fashion, entertainment, music, media, and technology industries. Goldstein’s legal career began at Complex, where, in addition to working in their legal department, he authored and published several groundbreaking articles about a variety of legal issues related to the legal protection of sneaker designs. Goldstein also had his own sneaker reselling business while in college.